Building brands people remember.
Strategy, identity and creative direction for ambitious brands and organisations.
Selected Work
Voodoo Foods
Repositioning a growing street food business into a premium, scalable food brand.
The Long Table
Building a family of brands centred around food, community and social impact.
Westmorland
Strengthening one of Britain's most distinctive hospitality brands through product, retail and storytelling.
Grove View
Transforming a new healthcare hub through wayfinding, colour and visual storytelling.
Good brands work harder.
They create clarity, build recognition and change perception.
I combine strategic thinking with hands-on creative direction to build distinctive brands around what a business needs to achieve.
The right process depends on the challenge.
F.O.R.G.E. is your end-to-end approach for moving from business problem to strategic direction, identity and implementation.
BUILD
FOUNDATIONS
For businesses that need clarity, credibility and a distinctive identity without a long process.
GROW
SYSTEM
For established businesses that have outgrown their current brand and need a more complete system to support growth.
LEAD
TRANSFORM
For ambitious businesses preparing for significant growth, investment, expansion or repositioning.
Who We Are
Clear thinking. Distinctive creativity.
Marcus Walters Studio is an independent, founder-led branding studio combining clear strategy with distinctive, hands-on design.
With more than 25 years' experience across branding, advertising, image making and creative direction, I help organisations understand what makes them different, express it clearly and build brands people remember.
Senior thinking, hands-on creativity, without the big agency layers.
Creative. Enduring. Precise.
Clients
Brands come to life through every interaction.
